My work spans financial services and emerging technologies, from regulated banking environments and decentralised finance to large-scale consumer platforms. I've designed for web and mobile across B2C, B2B, and B2E contexts.

I bridge research and execution, turning user needs into clear, well-crafted digital experiences. I’ve led UX across cross-functional teams, built design systems, and contributed to award-recognised work.

Whether in large organisations or lean teams, I focus on understanding problems, designing with clarity, and delivering thoughtful solutions.